Here's the lesson Paul Shirley has learned: it doesn't matter if it's professional sports, writing, public speaking, engineering, or acting -- there will never be enough money, fame, or sense of accomplishment to justify all the work if you can't enjoy the work itself.

You have to fall in love with the process.

In The Process is the Product, Paul shares the stories of failure and rebirth that have taught him this lesson with one goal in mind: helping you fall in love with your process so you can find meaning, finish projects, and accomplish the goals you set for yourself.

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"No jargon, no waffle. Just a simple, practical plan for doing the things you care about better, smarter, and more quickly."

Mat Osman, bassist, Suede

"A practical system for achieving any long-term goal."

John Durant, bestselling author of The Paleo Manifesto

"We often know what we need to do but the execution is and will always remain elusive. This book provides the road map for the execution."

Gabe Muoneke, CEO, MTX Resources

"I only wish I'd read this at the beginning of my journey. This book reminded me that the process--not the goal itself--is the key to success and true serenity."

- Chris Elise, NBA + PBR Tour photographer