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Our founder, Paul Shirley, is a writer, mechanical engineer, and former NBA basketball player. He's the author of The Process Is The Product, which spells out the philosophy behind The Process.


Paul's experiences at the highest levels of achievement taught him an important lesson: long-term goals require systems, habits, and routines. 

They also require that you fall in love with your process.

process (n)the system you build to accomplish a long-term goal

Every project starts with a spark: an idea, a goal, a product.

Next comes the job of creating a process: a system of habits and routines built to bring the idea to life.

Then comes the big step: falling in love with the process. The process becomes the product.

We help people break big projects into small, achievable tasks.

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Katie Carey (Ph. D) is a neuropsychologist who specializes in learning and memory research. Here she is talking to Paul about habit-building.

Sam Morris is an executive coach who works with business leaders. Here he is talking to Paul about attachment and mindfulness.

Anya Fernald is the co-founder of Belcampo Meat Co. She talked to Paul about mindfulness in eating: a form of the "awareness" required for behavior change.

Ken Ward is a Process member who hosts his own podcast. In this episode, he takes the listener through his experience with The Process.

When you become a member of The Process, we'll help you build habits and routines to achieve big goals. Along the way, we'll show you how to fall in love with your process.